{"id":3918,"date":"2018-07-10T11:29:14","date_gmt":"2018-07-10T11:29:14","guid":{"rendered":"\/blog\/?p=3918"},"modified":"2022-06-09T10:52:03","modified_gmt":"2022-06-09T10:52:03","slug":"lemonade-giveback-2018","status":"publish","type":"post","link":"https:\/\/www.lemonade.com\/blog\/lemonade-giveback-2018\/","title":{"rendered":"Giveback 2018: The Lemonade Social Impact Report"},"content":{"rendered":"<p><span style=\"font-weight: 400;\">When it comes to insurance, the past year was the worst on record. Hurricanes brought devastation to much of Texas, while fires ravaged large parts of California (the two <a href=\"https:\/\/www.lemonade.com\/lemonade-goes-global\">largest states for Lemonade<\/a>, and in the country). <\/span><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-3919\" src=\"\/blog\/wp-content\/uploads\/2018\/07\/economist-1024x184.png\" alt=\"natural disasters 2017 and insurance losses\" width=\"800\" height=\"143\" srcset=\"https:\/\/www.lemonade.com\/blog\/wp-content\/uploads\/2018\/07\/economist-1024x184.png 1024w, https:\/\/www.lemonade.com\/blog\/wp-content\/uploads\/2018\/07\/economist-300x54.png 300w, https:\/\/www.lemonade.com\/blog\/wp-content\/uploads\/2018\/07\/economist-768x138.png 768w, https:\/\/www.lemonade.com\/blog\/wp-content\/uploads\/2018\/07\/economist.png 1065w\" sizes=\"auto, (max-width: 800px) 100vw, 800px\" \/><\/p>\n<p><span style=\"font-weight: 400;\">In many areas across the US, our members suffered more losses than expected, presenting us with our first major test: to be there for them in their hour of need.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">At Lemonade, leftover money goes to charity, but our social mission starts at home. When disaster strikes, insurance can either add insult to injury (paperwork, foot dragging), or it can provide relief when it\u2019s needed most. Being there for our members is mission #1.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Good news is, our average (and median) time to <a href=\"https:\/\/www.lemonade.com\/claims\">settle a claim<\/a> at Lemonade accelerated throughout the year, and is now less than a day. That\u2019s a record. And we worked hard to deliver this speedy resolution with genuine <\/span><i><span style=\"font-weight: 400;\">empathy<\/span><\/i><span style=\"font-weight: 400;\">. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">We were rewarded with a lot of love from our members, who ranked us &#8211; alongside USAA &#8211; as #1 in terms of customer satisfaction.<\/span><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-3920 size-full\" src=\"\/blog\/wp-content\/uploads\/2018\/07\/clearsurance.png\" alt=\"lemonade insurance reviews - clearsurance 2018\" width=\"511\" height=\"491\" srcset=\"https:\/\/www.lemonade.com\/blog\/wp-content\/uploads\/2018\/07\/clearsurance.png 511w, https:\/\/www.lemonade.com\/blog\/wp-content\/uploads\/2018\/07\/clearsurance-300x288.png 300w\" sizes=\"auto, (max-width: 511px) 100vw, 511px\" \/><br \/>\n<img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-3921\" src=\"\/blog\/wp-content\/uploads\/2018\/07\/tweets-2-1024x1003.png\" alt=\"reviews from lemonade insurance customers\" width=\"800\" height=\"783\" srcset=\"https:\/\/www.lemonade.com\/blog\/wp-content\/uploads\/2018\/07\/tweets-2-1024x1003.png 1024w, https:\/\/www.lemonade.com\/blog\/wp-content\/uploads\/2018\/07\/tweets-2-300x294.png 300w, https:\/\/www.lemonade.com\/blog\/wp-content\/uploads\/2018\/07\/tweets-2-768x752.png 768w, https:\/\/www.lemonade.com\/blog\/wp-content\/uploads\/2018\/07\/tweets-2.png 1200w\" sizes=\"auto, (max-width: 800px) 100vw, 800px\" \/><\/p>\n<p><span style=\"font-weight: 400;\">But while our social mission starts at home, it extends beyond. In the Lemonade model, we ask members to choose a <a href=\"https:\/\/www.lemonade.com\/giveback\">Giveback cause<\/a> when they sign up. People choosing the same cause form a virtual group, or a \u2018cohort\u2019 in our terminology. Behind the scenes, we use each cohort\u2019s premiums to pay their claims, and we Giveback leftover money (up to 40%) to their common cause.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">The past year may have been the worst on record for the industry, but that pain wasn\u2019t distributed uniformly. The wonderful thing about Giveback is that when members of one cohort have a good year, we don\u2019t use their leftover money to subsidize those that had a bad one. Each cohort stands on its own &#8211; as if it were its own insurance company &#8211; and their underwriting profits go to their nonprofit. \u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">And so, even though Lemonade had an \u2018underwriting loss\u2019 on <\/span><i><span style=\"font-weight: 400;\">aggregate<\/span><\/i><span style=\"font-weight: 400;\">, more than a few cohorts had only a few claims, resulting in a healthy Giveback to their causes. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">In fact, at $162,135, our 2018 Giveback is 3x the <a href=\"\/blog\/time-to-giveback\/\">2017 Giveback<\/a>. And while this year\u2019s Giveback represents a smaller percentage (~1.6%) of our revenue, it is about 20X higher than the benchmark set by the Fortune 500 for charitable giving (<\/span><a href=\"http:\/\/cecp.co\/wp-content\/uploads\/2016\/11\/GIN2016_Finalweb.pdf\" target=\"_blank\" rel=\"nofollow noopener\"><span style=\"font-weight: 400;\">CECP<\/span><\/a><span style=\"font-weight: 400;\"> p.36). The system seems to be working.<\/span><\/p>\n<h3><b>Where\u2019s it all going? \u00a0<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">In all, 15 nonprofits are receiving a Giveback this year:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">The Teach for America cohort in LA had a great year, with a loss ratio of only 1% (so a 39% Giveback!). Teach for America will receive $28,289 for their STEM program, which trains and places 2,300 teachers in classrooms nationwide.<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">A cohort in Queens supporting the Robin Hood Foundation had a 3% loss ratio, so 37% of the premiums they paid &#8211; $29,084 &#8211; are going to fund meals for hungry New Yorkers.<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">In Brooklyn, a cohort backing the Breast Cancer Research Foundation also had only a 3% loss ratio, sending $7,477 to fund advances in research, prevention, treatment, and survivorship.<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">New Yorkers committed to the ACLU had a very healthy 6% loss ratio, channeling $9,290 to tackling LGBTQ+ discrimination.<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">The list goes on, and includes Citymeals on Wheels, charity:water, Code to Inspire, Evolve Creative Alliance, Friends of Firefighters, American Red Cross, New Story, NYSPCC, Thorn, UNICEF, and Women in Need.<\/span><\/p>\n<h3><b>What\u2019s the Giveback impact?<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">Well, each of these amazing organizations make every dollar count. Here\u2019s a sampling of the impact of these Giveback dollars:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">23,387 meals will be delivered to those in need, from both Citymeals on Wheels and Robinhood.<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">3,603 kits containing the basic supplies needed in the aftermath of a disaster will be provided by the American Red Cross.<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">25 months of internet access for an entire girls school in Afghanistan will be supplied by Code to Inspire.<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">1,000 homeless children will be able to take part in Camp Win, a 13-week summer program in NY run by WIN, with a focus on STEAM activities (Science Technology Arts and Math). <\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">A home for the Castaneda family will be built in El Salvador, with the backing of the New Story.<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">A water project in Cambodia will be built, delivering clean, safe drinking water for an entire community in need, with charity: water.<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">172 hours of therapeutic counseling, helping children heal from the trauma of abuse and neglect, will be provided by the NYSPCC (New York Prevention of Cruelty to Children).<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">20 mental health counseling sessions will be held for firefighters in distress, by Friends of Firefighters.<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">9 elementary schools in the tri-state area will receive a week of literacy workshops from Evolve Creative Alliance.<\/span><\/li>\n<\/ul>\n<h3><b>As Lemonade grows, so does the Giveback<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">As Lemonade grows, so does the Giveback: our list of charities we partner with is just getting longer, which means that next year\u2019s Giveback has the potential of being larger and even more diversified among the many different causes our community cares about.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">We\u2019re grateful for the work these charities do, and for their cooperation year round.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">As Brett Hagler, CEO and cofounder at New Story (our Giveback nonprofit partner that builds homes in the developing world), told us:<\/span><\/p>\n<blockquote><p><span style=\"font-weight: 400;\">\u201c<\/span><span style=\"font-weight: 400;\">I&#8217;m personally inspired by Lemonade\u2019s unconventional approach to turn a necessary evil into a social good. Our team resonates with Lemonade because, similar to how Lemonade is modernizing insurance, our team is passionate about modernizing old traditional methods in our industry so that we can impact more lives faster and better.&#8221; <\/span><\/p><\/blockquote>\n<p><span style=\"font-weight: 400;\">Here\u2019s to the Lemonade community for truly making a dent, and here\u2019s to the incredible nonprofit organizations for taking upon themselves the tireless task of creating a better reality for all of us.<\/span><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-3946\" src=\"\/blog\/wp-content\/uploads\/2018\/07\/causes-1.png\" alt=\"2018 Lemonade Giveback Social Impact Report\" width=\"800\" height=\"1157\" srcset=\"https:\/\/www.lemonade.com\/blog\/wp-content\/uploads\/2018\/07\/causes-1.png 1200w, https:\/\/www.lemonade.com\/blog\/wp-content\/uploads\/2018\/07\/causes-1-207x300.png 207w, https:\/\/www.lemonade.com\/blog\/wp-content\/uploads\/2018\/07\/causes-1-768x1110.png 768w, https:\/\/www.lemonade.com\/blog\/wp-content\/uploads\/2018\/07\/causes-1-708x1024.png 708w\" sizes=\"auto, (max-width: 800px) 100vw, 800px\" \/><\/p>\n","protected":false},"excerpt":{"rendered":"<p>The Lemonade Giveback grows 3x, with more than $162,135 distributed to 15 charities, including to charity: water, ACLU, Robin Hood, UNICEF, and New Story.<\/p>\n","protected":false},"author":11,"featured_media":3926,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[12],"tags":[],"puppies_section":[],"class_list":{"0":"post-3918","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-transparency","8":"post-hentry"},"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.5 - 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