{"id":922,"date":"2017-07-05T09:45:28","date_gmt":"2017-07-05T09:45:28","guid":{"rendered":"\/blog\/?p=922"},"modified":"2023-01-29T11:37:40","modified_gmt":"2023-01-29T11:37:40","slug":"giveback-2017-aclu","status":"publish","type":"post","link":"https:\/\/www.lemonade.com\/blog\/giveback-2017-aclu\/","title":{"rendered":"Protecting the Freedom of Speech with the ACLU"},"content":{"rendered":"<h3><strong>Lemonade&#8217;s Giveback to the ACLU<\/strong><\/h3>\n<p><span style=\"font-weight: 400;\">The ACLU aims to protect and defend American rights, values, and liberties. They work in the courts, legislatures, and communities to preserve the rights guaranteed by the Constitution and laws of the US, fighting any attempts to take away or limit civil rights.<\/span><\/p>\n<p class=\"p1\">Through the Giveback to ACLU, the Lemonade community supported the ACLU\u2019s Project on Speech, Privacy, and Technology. Through this project, our members have helped to protect and expand freedom of expression in its many forms, including protest, media, online speech, and the arts!<\/p>\n<h3><strong>The 2017 Lemonade Giveback<\/strong><\/h3>\n<p><span style=\"font-weight: 400;\">Our total Giveback for 2017 was $53,174, and this number calls for some context: this amounts to 10.2% of our revenue. As a point of reference, the Fortune 100 give 0.08% of their revenues each year (<\/span><a href=\"http:\/\/cecp.co\/wp-content\/uploads\/2016\/11\/GIN2016_Finalweb.pdf\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">CECP<\/span><\/a><span style=\"font-weight: 400;\"> p.36). So if year-one is anything to go by, Giveback has the potential to 100X that benchmark. Time will tell, but early indications are encouraging. &nbsp;<\/span><\/p>\n<p><span style=\"font-weight: 400;\">We had 21 cause-centric-groups as of June 30, and 14 (66.7%) received a Giveback. <\/span><span style=\"font-weight: 400;\">Here\u2019s a fun fact: among these 14 causes, an average of 18% of premiums were given to charity.<\/span><span style=\"font-weight: 400;\"> These funds can go a long way when put in the right hands. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">But it\u2019s more than just numbers. Giveback amounts to a change in kind, because it isn\u2019t dependent on profits (Lemonade hasn\u2019t turned a profit yet). We think of Giveback as a social contract among our community, where the size and allocation is determined not by our big profits or big hearts, but by the good fortune and good behavior of our members. Remember, it\u2019s not our money.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">As our Chief Behavioral Officer Dan Ariely explained, \u201cit\u2019s money our community has entrusted to us, first and foremost to help our members recover from unfortunate events in their lives, and secondly, to help the less fortunate in our broader community.\u201d<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Share your ACLU impact, and read more about our 2017 Giveback <\/span><a href=\"\/blog\/time-to-giveback\/\"><span style=\"font-weight: 400;\">here<\/span><\/a><span style=\"font-weight: 400;\">. <\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Through Giveback, the Lemonade community helped to protect and expand freedom of expression in its many forms, including protest, media, online speech, and the arts!<\/p>\n","protected":false},"author":20,"featured_media":1056,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[19],"tags":[],"puppies_section":[],"class_list":{"0":"post-922","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-giveback-2017","8":"post-hentry"},"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Protecting Freedom of Speech with the ACLU | Lemonade Blog<\/title>\n<meta name=\"description\" content=\"Insurance that Gives Back: Lemonade supports the ACLU&#039;s cause. Discover renters and home insurance that is instant, affordable, and driven by social good.\" \/>\n<meta name=\"robots\" content=\"noindex, follow\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Protecting the Freedom of Speech with the ACLU\" \/>\n<meta property=\"og:description\" content=\"Through Giveback, the Lemonade community helped to protect and expand freedom of expression in its many forms, including protest, media, online speech, and the arts!\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.lemonade.com\/blog\/giveback-2017-aclu\/\" \/>\n<meta property=\"og:site_name\" content=\"Lemonade Blog\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/Lemonade\/\" \/>\n<meta name=\"author\" content=\"Team Lemonade\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:title\" content=\"Protecting the Freedom of Speech with the ACLU\" \/>\n<meta name=\"twitter:description\" content=\"Through Giveback, the Lemonade community helped to protect and expand freedom of expression in its many forms, including protest, media, online speech, and the arts!\" \/>\n<meta name=\"twitter:image\" content=\"https:\/\/www.lemonade.com\/blog\/wp-content\/uploads\/2017\/07\/aclu.png\" \/>\n<meta name=\"twitter:creator\" content=\"@lemonade_inc\" \/>\n<meta name=\"twitter:site\" content=\"@lemonade_inc\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Team Lemonade\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/www.lemonade.com\\\/blog\\\/giveback-2017-aclu\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.lemonade.com\\\/blog\\\/giveback-2017-aclu\\\/\"},\"author\":{\"name\":\"Team Lemonade\",\"@id\":\"https:\\\/\\\/www.lemonade.com\\\/blog\\\/#\\\/schema\\\/person\\\/3cfc8336d83e02464ba45881ceab5188\"},\"headline\":\"Protecting the Freedom of Speech with the ACLU\",\"datePublished\":\"2017-07-05T09:45:28+00:00\",\"dateModified\":\"2023-01-29T11:37:40+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/www.lemonade.com\\\/blog\\\/giveback-2017-aclu\\\/\"},\"wordCount\":326,\"commentCount\":0,\"image\":{\"@id\":\"https:\\\/\\\/www.lemonade.com\\\/blog\\\/giveback-2017-aclu\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.lemonade.com\\\/blog\\\/wp-content\\\/uploads\\\/2017\\\/07\\\/aclu.jpg\",\"articleSection\":[\"Giveback2017\"],\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\\\/\\\/www.lemonade.com\\\/blog\\\/giveback-2017-aclu\\\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.lemonade.com\\\/blog\\\/giveback-2017-aclu\\\/\",\"url\":\"https:\\\/\\\/www.lemonade.com\\\/blog\\\/giveback-2017-aclu\\\/\",\"name\":\"Protecting Freedom of Speech with the ACLU | Lemonade Blog\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.lemonade.com\\\/blog\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/www.lemonade.com\\\/blog\\\/giveback-2017-aclu\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/www.lemonade.com\\\/blog\\\/giveback-2017-aclu\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.lemonade.com\\\/blog\\\/wp-content\\\/uploads\\\/2017\\\/07\\\/aclu.jpg\",\"author\":{\"@id\":\"https:\\\/\\\/www.lemonade.com\\\/blog\\\/#\\\/schema\\\/person\\\/3cfc8336d83e02464ba45881ceab5188\"},\"description\":\"Insurance that Gives Back: Lemonade supports the ACLU's cause. Discover renters and home insurance that is instant, affordable, and driven by social good.\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/www.lemonade.com\\\/blog\\\/giveback-2017-aclu\\\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/www.lemonade.com\\\/blog\\\/giveback-2017-aclu\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/www.lemonade.com\\\/blog\\\/giveback-2017-aclu\\\/#primaryimage\",\"url\":\"https:\\\/\\\/www.lemonade.com\\\/blog\\\/wp-content\\\/uploads\\\/2017\\\/07\\\/aclu.jpg\",\"contentUrl\":\"https:\\\/\\\/www.lemonade.com\\\/blog\\\/wp-content\\\/uploads\\\/2017\\\/07\\\/aclu.jpg\",\"width\":1920,\"height\":932,\"caption\":\"ACLU\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/www.lemonade.com\\\/blog\\\/giveback-2017-aclu\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/www.lemonade.com\\\/blog\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Protecting the Freedom of Speech with the ACLU\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/www.lemonade.com\\\/blog\\\/#website\",\"url\":\"https:\\\/\\\/www.lemonade.com\\\/blog\\\/\",\"name\":\"Lemonade Blog\",\"description\":\"Talking innovation, purpose, user experience and insurance\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/www.lemonade.com\\\/blog\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/www.lemonade.com\\\/blog\\\/#\\\/schema\\\/person\\\/3cfc8336d83e02464ba45881ceab5188\",\"name\":\"Team Lemonade\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/2995d100e1996e173c9b32ad993be79adde359df21d6ede672ebf92449ac5369?s=96&d=mm&r=g\",\"url\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/2995d100e1996e173c9b32ad993be79adde359df21d6ede672ebf92449ac5369?s=96&d=mm&r=g\",\"contentUrl\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/2995d100e1996e173c9b32ad993be79adde359df21d6ede672ebf92449ac5369?s=96&d=mm&r=g\",\"caption\":\"Team Lemonade\"},\"sameAs\":[\"https:\\\/\\\/x.com\\\/lemonade_inc\"]}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Protecting Freedom of Speech with the ACLU | Lemonade Blog","description":"Insurance that Gives Back: Lemonade supports the ACLU's cause. Discover renters and home insurance that is instant, affordable, and driven by social good.","robots":{"index":"noindex","follow":"follow"},"og_locale":"en_US","og_type":"article","og_title":"Protecting the Freedom of Speech with the ACLU","og_description":"Through Giveback, the Lemonade community helped to protect and expand freedom of expression in its many forms, including protest, media, online speech, and the arts!","og_url":"https:\/\/www.lemonade.com\/blog\/giveback-2017-aclu\/","og_site_name":"Lemonade Blog","article_publisher":"https:\/\/www.facebook.com\/Lemonade\/","author":"Team Lemonade","twitter_card":"summary_large_image","twitter_title":"Protecting the Freedom of Speech with the ACLU","twitter_description":"Through Giveback, the Lemonade community helped to protect and expand freedom of expression in its many forms, including protest, media, online speech, and the arts!","twitter_image":"https:\/\/www.lemonade.com\/blog\/wp-content\/uploads\/2017\/07\/aclu.png","twitter_creator":"@lemonade_inc","twitter_site":"@lemonade_inc","twitter_misc":{"Written by":"Team Lemonade","Est. reading time":"2 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/www.lemonade.com\/blog\/giveback-2017-aclu\/#article","isPartOf":{"@id":"https:\/\/www.lemonade.com\/blog\/giveback-2017-aclu\/"},"author":{"name":"Team Lemonade","@id":"https:\/\/www.lemonade.com\/blog\/#\/schema\/person\/3cfc8336d83e02464ba45881ceab5188"},"headline":"Protecting the Freedom of Speech with the ACLU","datePublished":"2017-07-05T09:45:28+00:00","dateModified":"2023-01-29T11:37:40+00:00","mainEntityOfPage":{"@id":"https:\/\/www.lemonade.com\/blog\/giveback-2017-aclu\/"},"wordCount":326,"commentCount":0,"image":{"@id":"https:\/\/www.lemonade.com\/blog\/giveback-2017-aclu\/#primaryimage"},"thumbnailUrl":"https:\/\/www.lemonade.com\/blog\/wp-content\/uploads\/2017\/07\/aclu.jpg","articleSection":["Giveback2017"],"inLanguage":"en-US","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/www.lemonade.com\/blog\/giveback-2017-aclu\/#respond"]}]},{"@type":"WebPage","@id":"https:\/\/www.lemonade.com\/blog\/giveback-2017-aclu\/","url":"https:\/\/www.lemonade.com\/blog\/giveback-2017-aclu\/","name":"Protecting Freedom of Speech with the ACLU | Lemonade Blog","isPartOf":{"@id":"https:\/\/www.lemonade.com\/blog\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.lemonade.com\/blog\/giveback-2017-aclu\/#primaryimage"},"image":{"@id":"https:\/\/www.lemonade.com\/blog\/giveback-2017-aclu\/#primaryimage"},"thumbnailUrl":"https:\/\/www.lemonade.com\/blog\/wp-content\/uploads\/2017\/07\/aclu.jpg","author":{"@id":"https:\/\/www.lemonade.com\/blog\/#\/schema\/person\/3cfc8336d83e02464ba45881ceab5188"},"description":"Insurance that Gives Back: Lemonade supports the ACLU's cause. Discover renters and home insurance that is instant, affordable, and driven by social good.","breadcrumb":{"@id":"https:\/\/www.lemonade.com\/blog\/giveback-2017-aclu\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.lemonade.com\/blog\/giveback-2017-aclu\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.lemonade.com\/blog\/giveback-2017-aclu\/#primaryimage","url":"https:\/\/www.lemonade.com\/blog\/wp-content\/uploads\/2017\/07\/aclu.jpg","contentUrl":"https:\/\/www.lemonade.com\/blog\/wp-content\/uploads\/2017\/07\/aclu.jpg","width":1920,"height":932,"caption":"ACLU"},{"@type":"BreadcrumbList","@id":"https:\/\/www.lemonade.com\/blog\/giveback-2017-aclu\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/www.lemonade.com\/blog\/"},{"@type":"ListItem","position":2,"name":"Protecting the Freedom of Speech with the ACLU"}]},{"@type":"WebSite","@id":"https:\/\/www.lemonade.com\/blog\/#website","url":"https:\/\/www.lemonade.com\/blog\/","name":"Lemonade Blog","description":"Talking innovation, purpose, user experience and insurance","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.lemonade.com\/blog\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Person","@id":"https:\/\/www.lemonade.com\/blog\/#\/schema\/person\/3cfc8336d83e02464ba45881ceab5188","name":"Team Lemonade","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/secure.gravatar.com\/avatar\/2995d100e1996e173c9b32ad993be79adde359df21d6ede672ebf92449ac5369?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/2995d100e1996e173c9b32ad993be79adde359df21d6ede672ebf92449ac5369?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/2995d100e1996e173c9b32ad993be79adde359df21d6ede672ebf92449ac5369?s=96&d=mm&r=g","caption":"Team Lemonade"},"sameAs":["https:\/\/x.com\/lemonade_inc"]}]}},"_links":{"self":[{"href":"https:\/\/www.lemonade.com\/blog\/wp-json\/wp\/v2\/posts\/922","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.lemonade.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.lemonade.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.lemonade.com\/blog\/wp-json\/wp\/v2\/users\/20"}],"replies":[{"embeddable":true,"href":"https:\/\/www.lemonade.com\/blog\/wp-json\/wp\/v2\/comments?post=922"}],"version-history":[{"count":3,"href":"https:\/\/www.lemonade.com\/blog\/wp-json\/wp\/v2\/posts\/922\/revisions"}],"predecessor-version":[{"id":22483,"href":"https:\/\/www.lemonade.com\/blog\/wp-json\/wp\/v2\/posts\/922\/revisions\/22483"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.lemonade.com\/blog\/wp-json\/wp\/v2\/media\/1056"}],"wp:attachment":[{"href":"https:\/\/www.lemonade.com\/blog\/wp-json\/wp\/v2\/media?parent=922"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.lemonade.com\/blog\/wp-json\/wp\/v2\/categories?post=922"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.lemonade.com\/blog\/wp-json\/wp\/v2\/tags?post=922"},{"taxonomy":"puppies_section","embeddable":true,"href":"https:\/\/www.lemonade.com\/blog\/wp-json\/wp\/v2\/puppies_section?post=922"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}