Incredible Coverage for Deserve Members

Receive a $10 statement credit when you sign up with your Deserve card*

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A Special Perk For Deserve Card Holders

Starting at just $5/month
Seamlessly file claims from your phone
Pay monthly - no annual contracts
*After you pay three consecutive monthly payments to Lemonade using your Deserve/SelfScore Mastercard, a one time $10 (ten dollar) statement credit will appear on your next Deserve account statement provided that your account is in good standing at that time. This offer is not available in Connecticut, New Mexico, Pennsylvania, Wisconsin. Deserve is not affiliated with Lemonade and does not warrant this offer. Any questions about Lemonade or its services should be directed to Lemonade.

Renters and Home Insurance For Urban Dwellers

Lemonade's amazing coverage protects the stuff you own at home and everywhere else.

Instant everything

Maya, our charming artificial intelligence bot, will craft the perfect insurance for you. It couldn’t be easier, or faster.

See the Lemonade App in action
3 Minutes To get paid 90 Seconds To get insured

Killer Prices,
Monthly Subscription

Already insured? We'll take care of the switching hassle.

Already Insured? Switch To Lemonade Instantly

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How Lemonade Works

Lemonade reverses the traditional insurance model. We treat the premiums you pay as if it's your money, not ours. With Lemonade, everything becomes simple and transparent. We take a flat fee, pay claims super fast, and give back what’s left to causes you care about.*

A flat fee to
run everything
We pay claims
super fast
If there's money leftover,
we give it back to causes run everything

* Subject to board discretion and the company meeting certain financial standards

  • A-rated and backed by giants

    Lemonade is rated A-Exceptional, fully licensed and reinsured by some of the most trusted names on the planet.