Thanksgiving Transparency ’17

With Thanksgiving ‘round the corner, it’s time to reflect on how our milestones have been received, reveal our latest metrics and stats, and share what we, Team Lemonade, are thankful for.

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Guns, And Why Lemonade Is Taking A Stand

‘Guns’ is a polarizing topic, which is why most companies avoid it at all costs. But Lemonade was founded to make insurance into a social good, which requires being upfront about what we think ‘good’ is, and is not.

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#Lemonade101 #news #transparency

The Lemonade Insurance Underwriting Report – Almost A Year In

Building an insurance company means dealing with volumes of laws and regulations, nuanced requirements by state, different customer needs, capital, you get it. We lay out our latest underwriting stats, plus our big reinsurance partnership.

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The Insurance Black Hole

Changing our customers’ view of insurance carriers will be hard. But trying to influence other insurers – our competitors – to also change, may be the most difficult challenge of all.

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Why Do Women Love Lemonade More?

In the US, a male is 50% more likely to buy a home insurance policy than a female. But at Lemonade, a woman is 50% more likely to buy a policy than her male counterpart!

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Time to Giveback!

As a point of reference, the Fortune 100 give 0.08% of their revenues each year. So if year-one is anything to go by, Giveback has the potential to 100X that benchmark.

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#Giveback2017 #transparency

Lemonade Exposed. Eight Months In.

We’ve learned so much in the eight months since our launch. We got some stuff wrong, iterated and improved, and hopefully we got some things right as well. Since then, things have gone a little nuts.

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The Empathetic Bot

It’s not easy being a chatbot. People think I’m not real, and it pains me sometimes to admit my AI has an alter-ego: me! Real Jim steps in on those claims that can’t be instantly paid.

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Saving 80% In 90 Seconds?

Incumbents find the idea of a 560% price gap unsettling. Understandably. I get it. That’s why I’m writing this post.

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Transparency Chronicles Part 4: Social Impact In 100 Days

Long story short: instead of fighting with our customers over the same coin, we join our customers in fighting for a common cause.

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#behavioral-econ #transparency