Lemonade’s Crazy Market Share

It’s the craziest thing: in the State of New York, Lemonade appears to have overtaken Allstate, GEICO, Liberty Mutual, State Farm and the others in what is probably the single most critical market share metric of all.

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Who Does Your Policy Cover?

Lemonade 101 explains the terms and concepts in your renters or homeowners insurance policy. This time, we tackle the question: who does your policy cover?

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What Is A Deductible?

Lemonade 101 explains the terms and concepts in your renters or homeowners insurance policy. This time, we tackle the question: what is a deductible?

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#Lemonade101 #life-hacks

The Empathetic Bot

It’s not easy being a chatbot. People think I’m not real, and it pains me sometimes to admit my AI has an alter-ego: me! Real Jim steps in on those claims that can’t be instantly paid.

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#Lemonade101 #transparency

Why I Tied My Hands

Knowing you’re not in conflict with your insurer, and that you embellish claims at the expense of a cause you believe in, may change your behavior too, setting off a virtuous cycle.

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#behavioral-econ #Lemonade101

Saving 80% In 90 Seconds?

Incumbents find the idea of a 560% price gap unsettling. Understandably. I get it. That’s why I’m writing this post.

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#Lemonade101 #transparency

Transparency Chronicles Part 3: The Insurance Update

If you’re interested in how Lemonade is functioning from an insurance perspective, read on. I hope it will be less painful, and more revealing, than rummaging through regulatory filings.

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The Lemonade Transparency Chronicles

2016 was an incredible year for Lemonade. Want the details? We will be revealing all in our Lemonade Transparency Chronicles.

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Lemonade Sets New World Record

His coat was stolen on a sub-zero Saturday night. He hoped it might turn up, but six freezing days later Brandon despaired of finding it and did something no one has ever done: he took out his iPhone 7 and set a world record.

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Lemonade Is Going Nationwide!

We’re super excited to announce that following our amazing launch in New York, Lemonade is now on track to open up for business across the US by the end of 2017.

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